We created this year's "Licht-Test" social media campaign 2023 for the Zentralverband Deutsches Kraftfahrzeuggewerbe. The "Licht-Test" is the largest road safety campaign in Germany, in which master car mechanics usually repair minor defects in the lights of vehicles immediately and free of charge. Image and video material with a testimonial was produced for almost daily uploads this month in order to make the light test more popular. In this context, multiple competitions were also organized and a lot of informative content was created for users.